PARIS TRANOI 2012-09


2012 dt_paris_logo_LRThe Dutch Touch Paris 2012 campaign is organized by the Dutch Fashion Foundation with the support of the Dutch Ministry of Economic Affairs, Agriculture and Innovation as part of the 2g@there program.

The Dutch Fashion Foundation kicked off the Dutch Touch Paris campaign at TRANOÏ in March 2011. In September 2012 the campaign brings five prominent Dutch labels to TRANOÏ: JUPE, People of the Labyrinths, Ready to Fish_, Spijkers en Spijkers and Tony Cohen. The main focus of this mission is to support Dutch designers in bringing their labels to the French and international market and concentrating on the sales presentation and pr of their Spring/Summer 2013 collections addressing international buyers, agents and media. Dutch Touch Paris 2012 is also present at Who’s Next with the label Marcha Hüskes and at ZIPZONE with the label Treasures.

The Dutch Touch campaign has been operating since 2001 in the most significant fashion capitals such as Milan, Rome, Paris, Florence and New York, with the aim to reach out to other markets and introducing them to Dutch fashion design.