FIRENZE 2012/01 PITTI Men


dt firenze_2012_beeldlogo_websiteformaatThe Dutch Touch Firenze 2012 campaign is organized by the Dutch Fashion Foundation with the support of the Dutch Ministry of Economic Affairs, Agriculture and Innovation as part of the 2g@there program.

The Dutch Fashion Foundation kicked off the Dutch Touch Firenze campaign at Pitti Uomo and Pitti W in January 2011. In January 2012 the campaign brings three prominent Dutch labels to Pitti Uomo: Ado Les ScentsJupe and Ralph Vaessen. Dutch Touch Firenze is also present at Pitti W with the label Conny Groenewegen. The main focus of this mission is to support Dutch designers in bringing their labels to the Italian and international market, concentrating on the sales presentation and pr of their Autumn/Winter 2012/13 collections addressing international buyers, agents and media.

The Dutch Touch campaign has been operating since 2001 in the most significant fashion capitals such as Milan, Rome, Paris, Florence and New York, with the aim to reach out to key fashion markets and introducing them to Dutch fashion design.

Location stands:
Ado Les Scents: SALA DELL ARSENALE, stand 21
Jupe: SALA DELL NAZIONI PAVILION, FUTURO MASCHILE SECTION, stand 69
Ralph Vaessen: SALA DELL ARSENALE, stand 31

Fortezza da Basso
Viale F. Strozzi, 1
50129 Florence

For the digital lookbook please select one of the labels below:
Ado Les Scents (PDF)
Jupe (PDF)
Ralph Vaessen (PDF)